*(Via WSJ.com) Major Hollywood studios and one of the country’s largest cable operators are in discussions to send movies to people’s living-room TVs just weeks after films hit the multiplex, a step that would shake up film distribution.
During a cable industry convention last week, executives from Time Warner Cable Inc. made the first formal pitch to the Hollywood studios for what is known as “home theater on demand.”
The cable company presented a variety of scenarios. But the main one, which has received early support from some studio executives, would allow consumers to watch a movie at home just 30 days after its theatrical release-far earlier than the usual four months-for roughly $20 to $30 a pop.
That proposal is still being debated and talks are fluid. People close to the matter say that several studios could sign on to a version of it as soon as the fall, making the first movies available on such a system by the end of the year or early 2011.
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