*Not a week in my life goes by that I don’t receive at least 30 calls or emails from business acquaintances, friends of friends, or wanna-be business people who want to pick my brain or tap into my vast network of business connections to further their own personal agenda’s.
In the past, I would do my best to accommodate a majority of these individuals and I would spend hours giving these people my advice , opinions and introductions to business associates that were contained in my rolodex. I always felt that “the more people I helped, the better I would be liked in this industry”. I continued this practice for years and I can now truly say “I was a complete FOOL for doing so” and it did NOTHING to help me in the long run. Obviously, I have had to adjust my outlook and I must say that if a person is not in my close circle of true friends and they come to me for assistance in business… they better pull out their cash or you can miss me with your sales pitch !
During the past 25 years, I have met just about every type of con artist you could imagine. They have smooth deliveries, sad stories and hyped up business ideas that they are “ONLY SHARING WITH ME” because they love me like that ! But in reality, these people would do a deal with the DEVIL if they got their needs met. To put it bluntly, I have a new saying that goes.. “I WOULDN’T GIVE A CRIPPLED CRAB A CRUTCH FOR FREE IF I OWNED A LUMBER FACTORY”.
Now some of the people reading this article will say.. This guy is COLD. My response to that is … No, I’m not cold, I’m FROZEN ! It took me over 20 years to realize that most people in this industry do NOT have your best interests at heart. They will do or say ANYTHING to get what THEY want. It is a NO-WIN SITUATION. In my personal life, I have had to distance myself from 90% of the people I use to associate with. I very rarely use the term FRIENDS anymore. I use the term BUSINESS ASSOCIATES. With my TRUE FRIENDS, they know I will do ANYTHING I CAN to help them when they need it and they will do the same for me if the situation is reversed. When I hear people say “I LOVE YOU MAN” it makes me want to vomit. It’s like finding your girlfriend in bed with another guy and she says “HONEY I’M JUST PRACTICING FOR YOU!”
I have spent the past 25 years learning my craft and developing business relationships with people all across the country that can assist me in staying successful and on top of my game and I don’t offer up those connections or services FOR FREE. If I can’t Google your name and view your business accomplishments, most of the time I will avoid you.
Now there WILL BE TIMES when a person comes to me with an idea or proposal who is NEW and I will do all I can to assist them so we can make money together. BUT, on the whole, if you want something from ME …. “SHOW ME THE CASH.. BECAUSE MY TIME IS MY MONEY”. CASE CLOSED.
On the creative side, last week I heard a new single entitled “YOU CAN’T KEEP RUNNIN AWAY” from a young 16 year old Rap artist out of Milwaukee named “QUE” that gave me CHILLS when I heard the LYRICS ! I have not heard a record like this in years. The subject matter is SO DIFFERENT that I truly believe it will establish him as a great artist for years to come. To hear it, go to: http://www.sendspace.com/file/atlc9m
I also heard another new artist out of CALI who is an Inspirational Rap artist who records under the name of “BIG UNC”. His new single entitled “GET DOWN” is BANGIN! It’s from the forthcoming album “WEATHERED THA STORM” on BATTLESHIELD RECORDS. Check it out on iTUNES. You won’t be disappointed.
On the R&B tip, if you’re still sleepin on the new artist “LENA J” and her album called “PLEASURE, PAIN & PASSION”, you are doing yourself a disservice. I’m burnin this CD out ! She is BADDDDD ! She’s being produced by the Multi-Platinum Producers “DJ BATTLECAT”, “AMPLIFIED”, “KIRV” and “BEATMASTA WES”. She’s blending Old School with New School and it is THE ISH ! Go to iTUNES and other digital outlets IMMEDIATELY!
Until the next time, STAY SAFE, STAY FOCUSED & STAY WITH GOD.
To reach STAN SHEPPARD email: [email protected]