*”The Game” used to be a loser.
In its three seasons on the CW, the comedy about women involved with players of a fictional San Diego pro football team had a devoted but small following.
When producers offered to revamp the series to make it more compatible with the CW’s long-form, youth-oriented direction, executives declined, eventually canceling “The Game” in 2009.
Less than two years later, “The Game” has turned into a winner with a fresh start on Black Entertainment Television, scoring record ratings in its debut that outdistanced the heavily promoted January premieres of several series, including FX’s “Lights Out” and ABC’s “Off the Map.”
But more significantly, “The Game,” which airs Tuesdays and features the original cast, including Tia Mowry Hardrict and Wendy Raquel Robinson, has been a game-changer for BET.
Since its launch in 1980, the urban-oriented network has been constantly shadowed by charges from critics of perpetuating negative images and falling short of the hopes that it would become an all-inclusive bellwether of contemporary African-American culture.
Read MORE of this LA Times story by Greg Braxton, HERE.