*CHICAGO — Coors Light® Search for the Coldest will make its final stop on Saturday, July 2 at the House of Blues in New Orleans. Music powerhouse N.E.R.D. will headline a concert that also features performances by Pac Div. PyInfamous, 2011 Coors Light Search for the Coldest winner, will open the concert. The Event is by invitation only.
Search for the Coldest gives the next generation of MCs a once-in-a-lifetime opportunity to showcase their skills online, in the studio, and before large crowds. PyInfamous, also known as Jason Thompson of Jackson, Miss., competed against more than 3,000 MCs. Coors Light announced PyInfamous’ win after tallying fans’ online votes and reviewing feedback from celebrity judges, Grammy-award winning producer/songwriter Bryan-Michael Cox, producer/radio personality DJ Khaled and Pac Div.
In addition to opening the July 2 event, PyInfamous will receive $10,000 in studio time from Universal Music Group, the world’s leading music company.
WHEN: Saturday, July 2, 2011, 2:30 p.m. (media check-in 2:30 p.m.), 3:00 p.m. (program begins)
WHERE: House of Blues, 225 Decatur Street, New Orleans, LA 70130
- · N.E.R.D.
- · Pac Div
- · Bryan-Michael Cox
- · PyInfamous
- · MillerCoors Executives
- · New Orleans VIP guests and celebrities
MillerCoors Cordy & Company
Karina Diehl Sylvia Cordy