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May 16, 2012

63rd Emmy Award Shocker: Charlie Sheen Welcome – Meanwhile, Isaiah Washington is Still Unforgiven

By Daniella Masterson   
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*Wasn’t it astounding to see Charlie Sheen as a presenter on the 63rd Emmy Awards?  Not only was he allowed to be a presenter for the Outstanding Lead Actor in a Comedy category (the same category that earned him four nominations for “Men”) he was afforded the opportunity to offer an apology and well-wishes to  the cast of “Two And A Half Men.”  Sheen said, “”From the bottom of my heart, I wish you nothing but the best for this upcoming season.”

Moreover, Sheen tweeted a picture of he and Kutcher backstage.  Overall, his appearance there was a brilliant stroke of Mastering PR and a highly strategic use of social media.

Although it’s great to see Sheen sober, it doesn’t seem fair that Sheen gets a redemption tour on national television while former “Grey’s Anatomy” star Isaiah Washington hasn’t been seen on any shows for about two years since he made one impolitic comment.

You may recall he referenced a “Grey’s Anatomy” cast member as a “faggot.”  It appeared Washington meant it in light-hearted way.  But the comment caused his removal from the show.

Sheen, on the other hand, personally attacked “Two and a Half Men” show creator and TV hit-maker Chuck Lorre with the most vicious slander openly shared as opposed to disclosure of a confidential show memo or a private phone call secretly recorded.  Isn’t what Sheen did fitting of a definition of a “Hatemonger?  (Hatemonger: one who disparages or belittles the worth of something or one who incites others to hatred or prejudice.)

Wasn’t that the point of Washington’s punitive dismissal and apparent ostracism?

So what’s the moral to this tale of two actors’ public relations faux pas:

1. Personal attacks are okay as long as they don’t offend one’s sexual preference?

2. Black actors are not entitled to redemption even after showing equal or greater contrition?

3. An unmalicious slip of the tongue is a 100 times worse than a personal vendetta campaign?

4. Washington should obtain a smarter public relations strategy (ie Tracy Morgan figured it out)?

5. Or is time for Hollywood to take on a bigger role on the world stage called Diversity?

Daniella Masterson is Publicist, Producer, Social Media Strategist. She writes a weekly blog titled MasteringPR at Masteringpr.blogspot.com

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Comments

  1. Taurusingr says:

    Wow!…….NO one has ANYthing to say about “this”!!?? This brotha has been fkd over for waaaaaaaay too long! And….wherrrrrrre are the “leaders” ‘on this and other necessary issues to be discussed?, they…..arrrre….. UNinvolved! And ONLY involved in taking down the one and ONLY Black POTUS!! See….beit “this” brotha, Obie or any other!!!, we do NOT support our own, in or about….ANY shyt!!! If “We” demanded Our equality and respect forrrrrrr Us?, dude, Obie nor any other Black man, would not have to go through all the blatant BS “they” ALWAYS have to go through, when “they” make mistakes!, while EVERYone else?, is allowed to be & are forgiven for being…..a fkn “human”. We ALL know this shyt and STILL are fkn….silent and DGAF! Remember Black people!!…..”Me today, YO as-s……tomorrow”. And if you don’t recognize the fkn “bar” is set too fkn high for “only” YOU?, yo as-s will NEVVA “get high enough” to BE…respected! Most muthafkahs “don’t like” this dude, ( for irrelevant issues!!) and “that’s” WTF they can’t be objective or mature enough to support dude or any other Black they…..”don’t like”. , then complain about “not seeing” more of…their own! Just “stupid as-s crabs” swimming in their ignant blindness. Not realizing “their lack of action” is WTF puts them/Us in the fkn….boiling wawdah!! All this to say?……Black people!?…….Wake tha FK uuuuuuuuuuuup!!!!! & stop helping your enemy cheat against…..”you”. S.I.D.!!

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  2. Taurusingr says:

    Again ……a GD shame I’m the only poster ‘on this tread! FK up, yo! And while I’m at it?, yeah!, it may have been a fkd up joke?, but T. Morgan should NOT have lost HIS gig, either!! ( there, I said it, again!!!) And dude?, irritates the FK outta me! But?…..right is right & “fkd up”?, is fkd up!! And BOTH these things will ALWAYS be!!! S.I.D. Sum moe!!

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  3. Melody says:

    It sickens me how they are still raking Isaiah over the coals. Watch Mel Gibson will worm his way back up in the mix before long. Luckily, Isaiah is currently working on some projects and hopefully others with recognize his talents and decide not to be a part of this witch hunt.

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  4. MOTHERSHIP says:

    I been said this all along. Sheen can act an ass, cuss out his bosses nationally, get fucked up and skeed up, all for the world to see and it’s aiight. They honor this jackass with a presenter’s spot at the Emmy’s and other projects. If this ain’t obvious to a duck, I don’t know what is.

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