*(New York, NY) – Loveessence, a new romantic networking website for black women and all men, officially launches today to facilitate relationships between black women who are ready for love and all men who are ready to love them in return. Unlike traditional dating sites, Loveessence.com promotes romantic networking based on core values and shared love visions while addressing the issue of relationship prospects for black women.
“Negative media coverage surrounding black women’s relationship and marriage prospects has been unrelenting. These portrayals are just hogwash. Loveessence is demonstrating that a wealth of relationship prospects exist for black women who are ready for love and the men ready to love them in return” says Queenette Karikari, Chief Marketing Officer of Loveessence.
A spate of recent academic studies, news articles, books and television specials have implied that highly-educated black women have relatively fewer dating and marriage options than their non-black counterparts. The founders of Loveessence believe that although the statistics on black women’s marriage rates may be accurate, the pervasive idea that black women inherently have fewer marriage and dating options than other races of women is simply not true. The husband and wife team that founded Loveessence was inspired to create the site because, in spite of the media’s insistence that there is a lack of “good” black men, the couple personally knew hoards of desirable black men who were interested in loving relationships with black women.
Further, the co-founders consistently encountered non-black men who were interested in exploring relationships with black women. Loveessence provides an environment where black women can perceive men of all ethnicities as potential mates, expanding their pool of relationship options, and emphasizing the belief that core values and shared love visions trump demographic backgrounds.
“I am excited to learn that Loveessence acknowledges that all men appreciate the inner and outer beauty of black women. Black, white, Asian, Middle-Eastern, and Latin American men of all different socio-economic classes repeatedly ask me for advice about meeting and dating black women. I advise all black women to stop fishing in duck ponds and instead open themselves to an ocean of eligible bachelors. When it comes to finding a mate, choose character above color” says Christelyn Russell-Karazin, founder of the popular Beyond Black & White blog and author of the upcoming book, Swirling: How to Date, Mate & Relate Mixing Race Culture & Creed.
Loveessence’s proprietary matching system connects people based on core values and beliefs, encouraging its members to focus on one salient question: what is the type of love that you want? Once a member has answered this fundamental question, Loveessence aims to provide him or her with a network of people of the opposite sex who may be able to provide that kind of love.
“The real question when it comes to romantic relationships is ‘what type of love do you want?’ This love may consist of mutual admiration, sexual ecstasy, emotional intimacy, or may be driven by a shared faith or mutual understanding. Loveessence is designed to offer its members a network of relationship options based on this fundamental and revealing question,” explains Karikari.
Potential members of Loveessence simply have go to loveessence.com and click on the “Join Now” link to fill out a brief questionnaire. After completing the questionnaire and activating their accounts through their email addresses, new members will be able to receive match suggestions, review member profiles, and send email and instant messages to other members for free. No credit card information is required.
For more information, go to www.loveessence.com.
Delilah De La Rosa