Evander Holyfield & RayJ*As he tries to keep himself relevant, Ray J has partnered with boxing champion Evander Holyfield for a new boxing and entertainment venture. The two will host a series of televised matches between some of Hip-Hop’s biggest stars, reports allhiphop.com.

The new team will be presenting the events with Sydney MacDonald of Everi Exposure Entertainment. And of course Ray J. in all of his expertise will handle the models and celebrities who will participate.

“I’m very excited about this new business venture with KnockOut and Everi Exposure. This is a great opportunity to bring television and music to fight events,” Ray J. said in a statement.

Holyfield will be responsible for the business side of things.

“Evander plays a key role to this new success as new doors are organically opening, ensuring that the business dealings in the boxing world are secure and continuing to flow freely,” MacDonald says. “This ground breaking merger is a dynamic step in the right direction for better entertainment in boxing.”