*Lingerie label Etam lined up a bevy of disco divas to model their product at Paris Fashion Week on Monday, including Grace Jones, Chaka Khan, Gloria Gaynor, Sister Sledge, and the Pointer Sisters. [Watch highlights from the runway show below.]
Etam, famed for their ability to shock, showcased their new Spring / Summer 2012 collection at the Beaux-Arts de Paris in an explosion of disco glory, reports Billboard.
These soul icons were tapped to accentuate the company’s ’70s-inspired collection. For the grand finale, all the singers got onstage and performed “We Are Family,” as the queens of groove posed with snakes and poodles, both of which actually did make appearances inside New York City’s original Studio 54 back in the days of disco.