kevin cunningham

Kevin Cunningham started a petition on change.org calling for the prosecution of George Zimmerman

*It’s a good bet that the tragic story of Trayvon Martin probably would never have come to the public’s consciousness had it not been for the son of Irish activist parents and graduate of Howard Unniversity, according to a recent report from MSNBC.

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When  Kevin Cunningham read about the killing of17-year-old Trayvon Martin early this month, he turned to a platform he was just starting to experiment with – social media – to add his voice to the few that were expressing outrage about a Florida police department’s handling of the case.

Little did Cunningham know when he started an online petition demanding that authorities prosecute the shooter, that it would garner more than 2 million signatures and help draw international attention to the 17-year-old’s shooting death on Feb. 26.

“I decided to take the skills that I’ve been working on … and apply them to the situation and see how well it would work out, and it just went crazy on me,” said Cunningham, 31, of Washington, D.C., who created the petition on the Change.org website on March 8.

“What I’ve learned through social media, you don’t have to go through institutions anymore. … Any individual with any idea can make it work if they have (a) connection to the Internet,”  he added.

Cunningham, a red-head who describes himself as the “super Irish” son of activist parents, said he learned about the Martin case when he read a story posted on a listserv for Men of Howard, an informal, secretive fraternity that he joined while attending the historically black Howard University as a law student.

Read/learn MORE at MSNBC.