*It’s only been three months, but so far, things aren’t looking good for “CBS This Morning,” the latest reboot of the network’s weekday morning news show.
According to The Hollywood Reporter, viewership for “Morning” fell 11 percent during the second quarter, according to Nielsen, from 2.8 million last year, when the program was called “The Early Show,” to 2.498 million this year. It’s also down 14 percent among adults 25-54 to 1.03 million.
CBS hired Charlie Rose and Gayle King as new co-hosts, joining Erica Hill, and gave the broadcast distinct parts. Where Rose presides, the broadcast highlights harder news. King features the more traditional pop culture and lifestyle stories.
Only ABC’s recently surging “Good Morning America” was up from last year, narrowing the gap between it and longtime No. 1 “Today” on NBC to the smallest margin in 17 years, though the latter still held a comfortable lead.
“Today” averaged 5.39 million viewers, down 4 percent from 5.6 million at this time last year, while “GMA” was up 1 percent, from 4.88 million to 4.93 million. “GMA” was also up 7 percent in 25-54s, to 1.997 million, while “Today” fell 8 percent, to 2.385 million.
CBS’s morning news program has lagged behind the other two for years, and this latest revamp was an attempt to really distinguish the show from its rivals.
NO!!!!! I hope they do not make another change let the audience get use to this trio and maybe they will catch on and gain more viwers. I do not watch thsi toooften but the times I have the broadcast was good.
Gayle has never been able to capture an audience. She’s had several talk shows on TV and on radio and they all failed in the ratings. Gayle should find a hobby like doing Charity work in Africa.
You know Gayle would probably do much justice in Africa, but Charlie would more than likely appreciated in the section 8 trailer park that seems familiar to him or the food stamp line with the rest of that TPT
AMEN
If you put you blew roman-candles and sparklers out of her ass, she’d only be hot till the fire died down. She is an utter and complete bore, and with O as a friend, makes it more obvious and sad. She’s the lesser-lesser of two uglies when you’re so-so looking at the dance.
Every media situation Gayle has been in from magazine editor, radio host, talk show host, and now co-host of a morning show all tank. Old girl isn’t very good. If it weren’t for her being Oprah’s friend, she wouldn’t even be offered these jobs.
Oprah’s given her enough money, so I don’t even know why she works. The only thing she seems to be good at as of late is being Oprah’s friend. She should know her strengths and stick to what she does best — being Oprah’s sidekick.
On CBS this morning there is much conflict among all three hosts. Gayle and Charlie both should be replaced with a more energetic anchor. They are dull,boring,and can barely read their scripts.
I have found the past few days of CBS This Morning to be refreshing – Gayle has not been on the show, and it has just seemed more natural with just Charlie and Erica. When Gayle is on the show, I often feel that she’s sitting there but not really a part of what’s going on…
Thanks Sashamelia!
Ok well how horrible Gayle King is has been stated well by others. I had to stop watching the show when CBS is my preference….because I loathe Gayle …..Then by accident there was Morgan Freeman to be interviewed and I watched…I wanted to kill myself….she stomped on Morgan’s answers changed the subject before he could answer Charlie and it was a horrible horrible. I know Morgan must have wanted to slap that bitch. ANYWAY this week she was gone for a few days and Charlie and Erica were happy and laughing and the show was the show I like for my mornings. Oprah pushed this and if you know her she would not give you a winner her ego is too big for that….Gayle needs to retire or get another profession …….SHE SUCKS as a public anything ….and change the freaking wig