May 19, 2013

Rush Limbaugh: Advertiser Pullout Up to 34

   

*Conservative radio host Rush Limbaugh lost another crop of advertisers for his syndicated program, The Rush Limbaugh Show, by Tuesday morning, putting at 34 the number of sponsors who have bounced in the wake of his attacks last week on Georgetown student Sandra Fluke.

Teleconferencing company Polycom, home-improvement company Service Magic, life insurance site AccuQuote, Hadeed Carpet and clothing company Bonobos announced that they had requested their ads pulled from the program.

On Tuesday, insurance company Geico, tractor manufacturer John Deere, St. Vincent’s Medical Center and Stamps.com requested their sponsorship be terminated. As the day wore on, nine more sponsors pulled their spots: Bethesda Sedation Dentistry, Cascades Dental, Philadelphia Orchestra, Goodwill Industries, Heart & Body Extract, Netflix, Downeast Energy, Capitol One, and JCPenney. Matrix Direct jumped ship later in the day.

Those companies joined such high-profile companies as AOL, Sears, LegalZoom and ProFlowers in removing their spots from the show.

Limbaugh spent three days berating Fluke, a student who had sought to testify before Congress on behalf of insurance coverage for birth control, calling her a “slut” and a “prostitute” and insisting that, if she wanted birth control coverage, she post videos of herself having sex.

He apologized for his choice of words on Saturday, a mea culpa that fell short in the eyes of many critics. As a result of public outrage, two stations, in Pittsfield, Mass. and Hilo, Hawaii, removed Limbaugh from their schedules. Musician Peter Gabriel, whose song “Sledghammer” was played during Limbaugh’s rant, moved to have his music taken off of Limbaugh’s program.

Despite the loss in revenue, Premiere Networks, the syndication arm of Limbaugh’s bosses at Clear Channel, stands by the host.

They are “committed to providing its listeners with access to a broad range of opinion and commentary without condoning or agreeing with the opinions, comments or attempts at humor expressed by on-air talent,” the company said, according to the Wall Street Journal. “We respect the right of Mr. Limbaugh, as well as the rights of those who disagree with him, to express those opinions.”

 




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Comments

  1. Very good , keep losing more.

  2. where is bigpuss….drip drip drip drip…

    • bigruss says:

      I’m here duey. This report is exaggerated. Many of the companies listed, including Geico and JC Penney pulled ads years ago. Further, Netflix says they never advertised on Rush’s program. Most of the companies say their ads mistakenly ran on an affiliate and they are using distancing comments so in those cases no revenue lost directly. See what happened to Carbonite when they pulled out. Their stock took a tumble.

      • versatile says:

        Bigruss, there is no way of getting around the fact that with a loss of advertisers there is a loss in revenue, not unless he has picked up new advertisers to make up the difference. Since you seem to have the inside track, has he picked up anyone new?

        • bigruss says:

          No one is saying there is no loss of revenue. The loss of revenue is not enough to remove him from the air.

          • versatile says:

            Bigruss- you are correct. No one is saying there is a loss of revenue. Probably because it’s common sense. How else are they generating additional revenue?

          • drip, drip, drip, drip, tourniquet, drip, drip

  3. MelodyCool says:

    He made the unfortunate mistake of disparaging a white girl and look what happens!

    • versatile says:

      You mean he made the mistake of disparaging a white slut, right? At least that what you referred to her as in the past.

      • MelodyCool says:

        I’ve never referred to this woman as a “slut” even though she just might be one. I do know Rush caused a huge brouhaha because she is ‘white’…end of!

  4. Diva007 says:

    Like McDonald’s, I’m lovin it! LOL

  5. Has Limbaugh ever lose a sponsor for any racist rant?

    It’s not what you say, but who you say it against.
    If you look back at Beck, he was also Mr. Teflon Don until he effed with the Jews.

    • MelodyCool says:

      Thank you, Reds.

      These fools rarely pay for degrading Blacks. Look how casually O’Reilly remarked to Marc Lamont Hill…“Say you’re a cocaine dealer, and you kind of look like one a little bit,”

  6. Really don’t care what color she is. Rush is feeling the heat. Loving it.

    • MelodyCool says:

      soul, I’m loving it too…bigtime!!!! Never seen that type of look on his bloated and disgusting face before.

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