It’s been proven. Recently, 2 billion fake views were discovered among record company sites.
The Daily Dot reported that Google (which owns YouTube) promised to purge those phony folks. As a result, media giants like Universal Music Group lost 1 billion of its 7 billion views, Sony lost 850 million.
Remember when we reported record views for artists like Rihanna and Beyonce? They were among the artists affected, along with Justin Bieber.
“This was not a bug or a security breach. This was an enforcement of our view count policy,” the company, which is owned by Google, wrote.
Initially the purpose of the ‘witch hunt’ was to combat hackers and social media promotion sites that artificially inflated their views to appear more popular.
But overnight craze, “Gangnam Style” is actually popular with truly more than one billion views and counting.