Here’s the latest. Friday, CNN reported that Ballantine Books, publisher of Deen’s upcoming book, announced it will not publish the book.
The book, titled “Paula Deen’s New Testament: 250 Favorite Recipes, All Lightened Up,” was set to release in October 2013.
In attempt to standby Deen, her loyal fans made sure to support her new book in great numbers. Despite the release date being four months away, the book was already #1 seller on Amazon.com from preorder sales.
The new cook book benefited from loads of five-star reviews posted over the past week. Here’s a snippet from one:
“I have purchased this book to demonstrate support for Paula Deen. This firestorm has been the equivalent of the mob mentality of a modern day lynch mob. Our Judeo-Christian society is based upon the concept of forgiveness or more simply The Golden Rule. It seems that Paula is being punished for admitting an error with honesty”
Random House spokesperson Stuart Applebaum told CNN in a statement:
“After careful consideration, Ballantine Books has made the difficult decision to cancel the publication of ‘Paula Deen’s New Testament: 250 Favorite Recipes All Lightened Up.’”
In regards to the presales, a rep for Amazon.com tells E! News, “Customers will be notified that the publisher has cancelled this book. As the case with all Amazon.com pre-orders, customers’ credit cards are not charged until the book is shipped/delivered.”
Deen has lost numerous endorsement deals this week stemming from her racism scandal.
This announcement came just hours after Sears, Kmart and JC Penney dropped their deals with Deen.
She was previously dropped by Target and Home Depot and lost high profile gigs with Food Network and as a restaurateur for Caesars Entertainment, and merchandise deals with Walmart.
The book deal was one of the last remaining lucrative business relationships for the embattled celebrity chef.
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