*Wells Fargo & Company joins forces with a few of the most recognizable faces in black entertainment for an interactive campaign to extend its year-long celebratory tour featuring The Kinsey Collection: Shared Treasures of Bernard and Shirley Kinsey – Where Art and History Intersect.
The collection will highlight African American art and artifacts dating back to their experiences from the 1600’s to present. Among the notable faces were celebrities Jordin Sparks, Lauren London, Lance Gross and Talib Kweli who serves as curators in the four-part short film series “Untold Stories: Our Inspired History.” The series showcases narrations of specific times in history represented by artifacts in the Kinsey Collection. The series can be viewed online at www.youtube.com/wellsfargo. The are urging fans to log on and join the conversation to share their own untold stories via Twitter using the hashtag #KinseyUntold
“Wells Fargo’s primary goal in collaborating with the Kinsey family to bring this collection to audiences across the country was to create an opportunity for others to engage in dialogue around the rich history of African Americans.” says Lisa Frison, African American segment manager, “The Untold Stories campaign is an exciting extension of this partnership, and an innovative way to continue the discussion about the significant contributions of African Americans.”
Each celebrity curator will be featured in the series in order to educate the audience about the impact of African American history on modern life. In one video, Lance Gross describes the trials faced by Josiah Walls, an early African American statesmen in the 41st and 42nd Congress. Another features Jordin Sparks sharing the accomplishments of a young Phillis Wheatley, the first African American woman poet to be published.
“The Kinsey Collection strives to give our ancestors a voice, name and personality, enabling the viewer to understand the challenges, obstacles, triumphs and extraordinary sacrifice of African Americans who’ve greatly contributed to the success of this country,” said Bernard Kinsey, “We are delighted to join with Wells Fargo in honoring the 150th Anniversary of the Emancipation Proclamation by sharing this collection with national audiences.”
For more information or details on the “Untold Stories: Our Inspired History” campaign, visit www.wellsfargo.com/kinseycollection.
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