Director Steve McQueen, winner of Best Picture for "12 Years a Slave", poses in the press room during the Oscars at Loews Hollywood Hotel on March 2, 2014 in Hollywood

Director Steve McQueen, winner of Best Picture for “12 Years a Slave”, poses in the press room during the Oscars at Loews Hollywood Hotel on March 2, 2014 in Hollywood

*The Daily Breeze, a newspaper in Southern California, probably thought it was being clever when it ran the following front page the morning after “12 Years a Slave” won the Oscar for Best Picture:

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Needless to say, more people saw the headline as racist than clever and editors got an earful from readers — most calling it the worst headline ever.

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The Daily Breeze has not issued a statement about the headline, though its parent company spoke out. Michael Anastasi, the executive editor of Digital First Media’s Los Angeles News Group — which owns the paper — told Poynter.org that he “winced” when he saw the headline. He also called the headline, “tacky,” “ridiculous” and “stupid.”

Anastasi added in an interview with Yahoo News that there was a meeting with “all editors involved” to discuss exactly how the front page materialized.