laysha ward & lupita nyong'o

Target’s Laysha Ward & Oscar winner Lupita Nyong’o

*In honor of film industry notables Cheryl Boone Isaacs, Ava DuVernay and Lupita Nyong’o, Target proudly sponsored the ESSENCE Black Women In Hollywood luncheon at The Beverly Hills Hotel.

The retail partner celebrated this year’s honorees by furthering its commitment to the African-American community through a $50,000 donation.

“On behalf of today’s award winners, we are making a contribution to the Smithsonian’s National Museum of African-American History and Culture.”

Laysha Ward – ESSENCE Black Women In Hollywood from EURweb on Vimeo.
President of Community Relations for Target, Laysha Ward, presented the donation as an extension of Target’s efforts to ensure that community giving remains a cornerstone.

“The new museum will open in Washington D.C., in 2015 and will celebrate the quintessential American story; our story, the story of African Americans and our achievements and everything we’ve done to make this country great,” shared Ward.

ESSENCE Black Women in Hollywood“Target is pleased to be here with ESSENCE to recognize the contributions of African American women and all they’ve done to make this country and the world a better place,” declared Ward. “Today’s honorees have done so many amazing things to tell our story.”

The retailer wants to ensure young people have role models to help them reach their full potential.

ESSENCE black women in hollywood“By celebrating the achievements of Africa Americans, we celebrate the achievements of all of us and make it possible for the next generate of leaders, to step forward and take their place in history.”

Target has given back to communities since 1946.

“We give five percent of our profit back to the communities we serve, which equals more than $4 million every week,” said Ward. “We’ve also made a commitment to give $1 billion back to education by the need of 2015 because we know it is so important to make sure every child receives a quality education regardless of  race or socioeconomic status.”

This year’s gala, honored newcomer Lupita Nyong’o with the Best Breakout Performance, and Academy of Motion Picture Arts and Sciences president, Cheryl Boone Isaacs, received the Trailblazer award for her leadership in the film industry, and Ava DuVernay received the Visionary award for her work as a writer, producer, director.