*Jay Z’s favorite champagne is now his personal property.

The rapper and entrepreneur has purchased the gilded Armand de Brignac (nicknamed “Ace of Spades”) brand of bubbly, which retails for $300 a bottle but can go as high as $200,000 – for the 30-liter bottle made of gold.

A new company led by Jay Z, real name Shawn Carter, acquired the brand from New York-based Sovereign Brands, which announced the sale this week, according to Billboard.

“We are proud to announce that Sovereign Brands, a New York-based wine and spirits company owned by the Berish family, has sold its interest in the Armand de Brignac (‘Ace of Spades’) Champagne brand to a new company led by the globally-renowned Shawn ‘Jay Z’ Carter,” the company said in a statement.

Terms of the deal — as well as the name of Jay’s new company — were not disclosed, but a rep for Sovereign told the New York Times in an emailed statement that the Brooklyn native “made us an offer we simply couldn’t refuse.”


Hova fans will recall how he turned his back on Cristal in favor of some “gold bottles of that ace of spade” in the video for his 2006 single, “Show Me What You Got.” He also famously set up a tower of 350 bottles of the product at a 2013 fundraiser for President Barack Obama at Manhattan’s 40/40 Club, the chain of nightspots that Jay Z owns. Also, during his time as part-owner of the Brooklyn Nets he made Armand de Brignac available at a champagne bar accessible to super-luxury box owners.

Each bottle of Armand de Brignac is made by hand by a staff of eight people in Chigny-les-Roses, France.