*Open Road Films has nabbed all U.S. distribution rights to the Marlon Wayans spoof comedy “Fifty Shades of Black” and plans to put it in theaters on Jan 29, 2016, roughly one year before Universal is scheduled to release its “Fifty Shades of Grey” sequel, “Fifty Shades Darker.”
IM Global is producing and financing the project, which was presented to buyers at the Cannes Film Festival. There, it sparked a bidding war, with multiple studios and indies vying for the project, according to The Hollywood Reporter. A source pegged the deal worth $5 million.
It came down to The Weinstein Company, Relativity Media and Open Road, which won partly due to a relationship it forged with Wayans and IM Global on the hit spoof A Haunted House (that film spawned a sequel). Michael Tiddes, who directed both Haunted House films, will direct Fifty Shades of Black.
“Fifty Shades of Black” is scheduled to shoot in the summer in Los Angeles, with Wayans set to star. He’ll also write the script with longtime collaborator Rick Alvarez.
“Our love for Marlon Wayans is unmatched and along with our friends at IM Global, we can’t wait to introduce the world to Mr. Black,” Open Road CEO Tom Ortenberg said. “We truly couldn’t be more excited about being back in business with Marlon, Rick and the IM Global team.”
Added Wayans: “Looking forward to another fun ride with IM Global and Open Road. Third time is the charm. We’ve gotten so close [that] the big cheeses have got Ebonical names: Tommy-O and Stu-money. It’s official fan status. Love. Good to make fun product with fun people. Let’s strap up and enjoy the ride.”