Tuesday, April 23, 2024

Call Her Professor Tyra Banks: Ex Model to Teach Business Course at Stanford University

Tyra Banks speaks onstage during the 2016 ESSENCE Festival presented By Coca-Cola at Ernest N. Morial Convention Center on July 2, 2016 in New Orleans, Louisiana.
Tyra Banks speaks onstage during the 2016 ESSENCE Festival presented By Coca-Cola at Ernest N. Morial Convention Center on July 2, 2016 in New Orleans, Louisiana.

*Nick Cannon isn’t the only celebrity headed to college these days.

Supermodel Tyra Banks will bring her business expertise to MBA students at Stanford’s Graduate School of Business next spring, where she’ll teach a course on creating and maintaining a personal brand, according to Fortune.com.

The “America’s Next Top Model” maven and former Victoria’s Secret model will impart wisdom on a number of business strategies, including the use of social and traditional media to communicate strengths and ways to endure the ups and downs of being a business leader.

Students in her class will ultimately share their “honed personal brand” through three platforms—Facebook Live, local television, and YouTube—in an effort to jump-start their personal brand extension, according to the course description for Project You: Building and Extending Your Personal Brand. Her co-instructor will be management professor Allison Kluger, who previously worked as a producer for “The View” and “Good Morning America.”

Banks also serves as chief executive of TYRA Beauty, is reportedly set to serve as a mentor to entrepreneurs on a “Shark Tank”-like TV show called “Funded,” and she’s an investor in millennial career site The Muse.

And before she was a business school instructor, Banks was herself a business school student. In 2011, she enrolled in an executive education program at Harvard Business School.

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