Monday, March 18, 2024

Beyonce Reveals Ivy Park’s Fall 2016 Collection in New Video (Watch)

Beyonce for Ivy Park Fall 2016
Beyonce for Ivy Park Fall 2016

*The new Fall 2016 line for Beyonce’s activewear brand Ivy Park has arrived, complete with camouflage, logo prints, hoodies, slides, a puffer jacket, gym bags, and bodysuits.

“I stretch my body out like the horizon,” says the singer in a new campaign video for the collection. “I teach my body everyday that I can go a little further. I know my body can learn to bend and not break. I know what it’s capable of — I’ve seen it perform miracles.”

Beyonce for Ivy Park Fall 16.
Beyonce for Ivy Park Fall 2016.

The video also features footage of her husband Jay Z, daughter Blue Ivy and scenes from her Formation world tour.

“When I’m about to give up, I picture that one person I love more than anyone — I picture them wherever they are in the world and I imagine myself running towards them,” says Beyonce. “I see their face and they’re smiling and cheering and they’re so proud of me. They’re shouting my name and I make it to the end. I push past the pain and I find love.”

The new Ivy Park collection is available at Nordstrom, Top Shop, Zalando and Net-a-Porter.

Watch the video below:

@weareivypark AW16 collection.

A video posted by Beyoncé (@beyonce) on

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