*A man has legally changed his name to iPhone 7 in order to win a new iPhone.

The former Olexander Turin, 20, of Ukraine met a challenge extended by an electronics store: the first five people to change their names to “iPhone 7” would receive a free device.  The former Mr. Turin was first to do so.  His new name is iPhone Sim.  (“Sim” means “seven” in Ukrainian.)

Meet iPhone 7

Meet iPhone 7

It was certainly a financial coup for the Sim:  a brand new iPhone 7 starts at the equivalent of $850 US in Ukraine, while the name change set him back the equivalent of just $2!

Sim says he may change his name back to his birth name when he has children.

I don’t know why he’d do that.  He should just name his kids after smaller versions of the popular device.  In fact, the whole family could follow suit!

“Meet my wife, iPhone 6.  She used to be iPhone 6 Plus, but she’s been on Weight Watchers.”


“And this is our newborn, iPhone SE.”


Will Sim give his new phone back if he changes his name back?  Will he repay the $850 to the electronics company?  The mind wanders…

Read more at EURThisNthat.