Friday, April 19, 2024

Ill-Fated Fyre Festival Hit With $100M Class Action Lawsuit Alleging Fraud

WATER MILL, NY - JULY 30:  Musical artist Ja Rule attends the 23rd Annual Watermill Center Summer Benefit & Auction at The Watermill Center on July 30, 2016 in Water Mill, New York.  (Photo by Jared Siskin/Patrick McMullan via Getty Images)
Ja Rule

*Organizers of the Fyre Festival that never now have a $100 million class-action lawsuit to deal with.

On Sunday (May 1), famed attorney Mark Geragos (Chris Brown, Michael Jackson) filed the lawsuit on behalf of client Daniel Jung, reports Billboard. The suit accuses organizers of fraud, citing the fest’s “lack of adequate food, water, shelter, and medical care created a dangerous and panicked situation among attendees — suddenly finding themselves stranded on a remote island without basic provisions.”

As previously reported, the event – promoted by rapper Ja Rule and businessman Billy McFarland – was advertised as a two-weekend luxury getaway on a private Caribbean island with high-end food and accommodations, attendance by supermodels such as Bella Hadid and Emily Ratajkowski and sets from G.O.O.D. Music’s Tyga, Desiigner and Pusha T, as well as Blink-182, Disclosure, Major Lazer and more. But chaos erupted Thursday when early arrivers realized that the festival grounds were not as advertised and voiced their complaints on social media.

The suit filed by Jung on behalf of himself and all the other festival attendees, claimed that the event was more like “The Hunger Games” or “Lord of the Flies” than Coachella.” Upon arrival, attendees found an unfinished festival site, which officials put on lockdown over the weekend because, according to the island’s tourism ministry, Rule (born Jeffrey Atkins) and McFarland had allegedly failed to pay customs duty taxes on items imported to the island for the weekend.

“Attendees’ efforts to escape the unfolding disaster were hamstrung by their reliance upon Defendants for transportation, as well as by the fact that Defendants promoted the festival as a ‘cashless’ event—Defendants instructed attendees to upload funds to a wristband for use at the festival rather than bringing any cash,” reads the suit. “As such, Attendees were unable to purchase basic transportation on local taxis or busses, which accept only cash. As a result of Defendants’ roadblocks to escape, at least one attendee suffered a medical emergency and lost consciousness after being locked inside a nearby building with other concert-goers waiting to be airlifted from the island.”

In a statement released Sunday by Geragos, the lawyer claimed that Fyre organizers “need to step up and make this right but unfortunately, the opposite has occurred.”

Though Rule has been adamant that he and McFarland intended to provide an upscale experience for ticket buyers who spent anywhere from $4,000 to $100,000 for tickets, Geragos took shots at them, claiming Fyre was “nothing more than a get-rich-quick scam from the very beginning,” intended to “fleece attendees for hundreds of millions of dollars by inducing them to fly to a remote island without food, shelter or water—and without regard to what might happen to them after that.”

And while the event was promoted as being on a “private” island once owned by drug kingpin Pablo Escobar, the suit claims that the island isn’t private — there’s a “Sandals” resort down the road from the site — and that Escobar never owned the land.

The suit was filed in the Central District of California and it asserts claims of fraud, breach of contract, breach of covenant of good faith, and negligent misrepresentation. Ja Rule and McFarland, as well as the Delaware-based Fyre Media are named as defendants. Geragos could not be reached for comment at press time.

The suit also alleges that Rule and McFarland began “personally reaching out to performers and celebrities in advance of the festival and warned them not to attend—acknowledging the fact that the festival was outrageously underequipped and potentially dangerous for anyone in attendance.”

Rule and McFarland released a statement to Billboard on Friday (Apr. 28) promising full refunds and free VIP passes for next year’s event to those impacted.

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