Kevin Hart to Headline Thursday’s ‘Essence Now’ Playing Concert
*(New York, NY) – The annual ESSENCE Festival, now among the largest consumer live events in the country with more than 550,000 attendees, today revealed the first round of its all-star line-up of performers for the nighttime concerts at the 21st annual celebration, taking place in New Orleans, LA, from July 2-5.
“On the heels of the ESSENCE Festival’s epic 20th anniversary celebration in 2014, we’re delighted to announce a selection of the best artists and biggest names in entertainment who will take the stage at the Superdome this summer,’ said Essence President Michelle Ebanks. “From first-time Festival performer Kendrick Lamar to return appearances from fan favorites like Kevin Hart, Common and Mary J. Blige, the ESSENCE Festival offers the definitive entertainment and cultural experience for our passionate ESSENCE community every Fourth of July weekend.”
Artists confirmed to perform at the 2015 ESSENCE Festival nighttime concerts at the Superdome include:
• Kendrick Lamar, Mary J Blige, India.Arie, Trombone Shorty, Floetry, Common, Erykah Badu, Kool Moe Dee, Doug E. Fresh, Mystikal, Slick Rick, Ivan Neville’s Dumpstaphunk, Nico & Vinz, Lianne La Havas, Elle Varner, Esperanza Spalding, SZA, Dee-1, Tonya Bond Cannon, Leon Bridges, Andra Day, Kelly Price, Raheem DeVaughn, Mali Music, Eric Roberson, Teedra Moses, Avery*Sunshine, Kindred The Family Soul, Goapele, Robert Glasper, Tweet, Jeff Bradshaw, Bilal, Tank & The Bangas and more to be announced soon.
• Plus Kevin Hart to headline ESSENCE ‘Now Playing’ Concert, Thursday, July 2. Tickets go on-sale Wednesday, February 25.
• Comedians Nephew Tommy from The Steve Harvey Morning Show and Luenell to host Festival weekend.
For information about ticket sales, accommodations and the latest news about the ESSENCE FESTIVAL, visit ESSENCE Festival www.essencefestival.com, join the Festival community: follow us on Twitter @essencefest #EssenceFest and become a fan of 2015 ESSENCE Festival on Facebook.
The 2015 ESSENCE FESTIVAL™ is executive produced by ESSENCE Festivals LLC, a division of ESSENCE Communications Inc. (ECI), and produced by Solomon Group. GeChar is the executive producer of the 2015 ESSENCE Empowerment Experience and Empower U.
Sponsors of the 2015 ESSENCE Festival include presenting sponsor Coca-Cola and major sponsors Ford, My Black Is Beautiful, and Verizon.
ABOUT ESSENCE COMMUNICATIONS INC.:
Essence Communications Inc. (ECI) is the number one media company dedicated to African-American women, with a multi-platform presence in publishing, live events, and online. The company’s flagship publication, ESSENCE magazine, is the preeminent lifestyle magazine for African-American women; generating brand extensions such as the Essence Festival, ESSENCE Black Women in Hollywood and Black Women in Music, Window on Our Women and Smart Beauty consumer insights series, the Essence Book Club, Essence.com, and ventures in digital media (mobile, television and VOD). For 45 years, ESSENCE, which has a brand reach of 13.4 million, has been the leading source of cutting-edge information and specific solutions relating to every area of African-American women’s lives. Additional information about ECI and ESSENCE is available at www.essence.com.
About Time Inc.:
Time Inc. (NYSE:TIME) is one of the world’s leading media companies, with a monthly global print audience of over 120 million and worldwide digital properties that attract more than 120 million visitors each month, including over 40 websites. Our influential brands include People, Sports Illustrated, InStyle, Time, Real Simple, Southern Living, Entertainment Weekly, Travel + Leisure, Cooking Light, Fortune and Food & Wine, as well as more than 50 diverse titles in the United Kingdom such as Decanter and Horse & Hound. Time Inc. is home to celebrated events and franchises including the Fortune 500, Time 100, People’s Sexiest Man Alive, Sports Illustrated’s Sportsman of the Year, the Food & Wine Classic in Aspen, the Essence Festival and the biennial Fortune Global Forum. Hundreds of thousands of people attended our live media events in 2014. We also provide content marketing, targeted local print and digital advertising programs, branded book publishing and marketing and support services, including subscription sales services for magazines and other products, retail distribution and marketing services and customer service and fulfillment services, for ourselves and third-party clients, including other magazine publishers.