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Name: bigchassie
Comment: I don't understand. they use a black model in their Garnier commercials. and she is really pretty too.

Name: MOTHERSHIP
Comment: They are just finding this out now? L'Orreal has been operating shadily when it concerned people of color. I stopped buying L'Oreal products years ago. And those so-called celebs who are contracted with them won't act or act like they are concerned unless they are called out on it.

Name: OSUN
Comment: Bigchassie, this is about advertising in France. They use black or people of color models or celebrities here in the US: Beyounce, J-Lo before she was indistinquishably hispanic and some no name models we don't know.

Name: oshun
Comment: i was just about to buy a box of l'oreal preference hair color to touch up my color this weekend! humph. just curious mothership, why did you stop buying their products?

Name: MDhornet
Comment: EUR is late reporting on this one. I figured I'd missed the story on the site. Yeah OSUN it's about the advertising in France. This wasn't directed at black women only lest anyone be confused. "In July 2000, a fax detailing the profile of hostesses sought by L'Oreal stipulated that women should be 18 to 22, size 38-42 (10-14) and "BBR" — the initials for bleu, blanc, rouge, the colours of the French flag. Prosecutors argued that BBR, a shorthand used by the far right, was also a well-known code among employers to mean "white" French people and not those of North African, African and Asian backgrounds. Christine C%*$an, a former employee at Districom, a communications firm acting for Garnier, told the court her clients demanded white hostesses. She said that when she had presented candidates "of colour", a superior in her own company had said she had "had enough of Christine and her Arabs". http://www.theage.com.au/news/world/racist-sting-from- loreal-shampoo/2007/07/07/1183351519119.html

Name: DCGG
Comment: In 2007 any sister using Loreal, Covergirl and the likes need her azz smacked, I don't give a damn if Beyonce is in the commercial that bytch ain't using it either...

Name: MOTHERSHIP
Comment: oshun, I don't buy their products because in their hiring practices and otherwise, they show are no friend to Black folks and they don't need me or my money to assist them while they are perpetrating their frauds.

Name: archcookies
Comment: >Simon what in the world have you been smoking?

Name: khufu
Comment: ooo im shocked!

Name: Fran
Comment: I dont use Garnier. It never cross my mind to wash my hair with these fruity smelling pretty much shower gel shampoos. I think most African american women dont use them. Just get you some bath and body works shower gel it is same thing. Now head and shoulders, selsun blue, now those are really shampoos. I pretty much use salon products to wash my hair. I order them. SO I really dont care if they dont use black women in their shower gel..oops shampoo commercials.

Name: beegirl
Comment: MDhornet, thank you for posting the rest of the story. I was trying to figure out how the group found out about the practices, etc., etc. I can always count on my fellow posters to fill in the many blanks. ;)

Name: bigchassie
Comment: OSUN>ohhh! in France. okay. BAD LOREAL! BAD!

Name: bigned69
Comment: Chassie- the sista in the L'oreal commercials for Garnier here in the U.S. is YaYa, from 'america's next top model" she was the runner up the year that Eva won.

Name: katgrrrl
Comment: DCGG: Thank you! I knew from day one, when Bey was doin' them L'Oreal hair color commercials, that she ain't usin' that mess. She buys her hair that color.

Name: Closet_Nerd_Girl
Comment: I'm with Fran on this one. I couldn't care less if L'oreal used black women for their shampoo ads because most hair care products by "them" aren't made for our hair anyway.

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