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KERRY WASHINGTON HIRED AS FACE OF L’OREAL PARIS: Actress signs worldwide contract; new print ads due this year.
*Actress Kerry Washington has been scooped up by L'Oreal Paris to become the spokesperson for its new HIP (High Intensity Pigments) cosmetics collection, designed “for women who love color.”
"It's really exciting for me to be one of the faces of L'Oreal and to be working with a company that has historically represented so many different kinds of women with different kinds of skin color," says Washington. "One of the main reasons I was so attracted to working with L'Oreal is because of their slogan, 'Because I'm Worth It'. L'Oreal is so much about supporting women, helping women feel good about themselves, and it's great to feel like I can be a part of that."
Washington, whose film credits include “Save the Last Dance,” She Hate Me” and a star-making turn in “Ray,” will begin appearing in print ads for the HIP line later this year.
"Kerry Washington is a rising star with acknowledged talent, who has won the admiration of many women with her acting ability," declared Youcef Nabi, International General Manager of L'Oreal Paris. "We can't wait to see her magnificent eyes light up our newest ad campaigns."
Kerry was also seen in this past summer's “Mr. and Mrs. Smith,” starring Brad Pitt and Angelina Jolie, and “Fantastic Four,” directed by Tim Story and based on the Marvel comics superheroes.
The Bronx-born 29-year-old will next be seen in the Wayans Brothers' comedy “Little Man,” due in theaters July 5, and “The Last King of Scotland” opposite Forest Whitaker, due in the fall.
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