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NAMD ANNOUNCES 54TH ANNUAL CONFERENCE: Black Consumer Marketing Org to Meet in Philly
Marketing and the Black Consumer: Keys to a $750 Billion Dollar Economy
The 2006 National Alliance of Market Developers Annual Conference will convene on April 20-22, 2006 at the Sofitel Hotel in Philadelphia. PA. This year's conference theme is Marketing and the Black Consumer: Keys to a $750 Billion Dollar Economy.
On Friday, April 21, 2006, five marketing luminaries will receive the prestigious NAMD Marketing Awards at the Sofitel Philadelphia scheduled for 7 P.M. The NAMD awards dinner and show will feature entertainment by the Bill Jolly's Hard Drive and the 2006 Awards and recipients are:
* H. Naylor Fitzhugh Humanitarian Award - Dr. Joycelyn Elders appointed by President Clinton in 1993 as Surgeon General of the U.S. Public Health Service.
* NAMD Entrepreneur of the Year Award - John A. Dawkins III, President & CEO, Jo-Dan Enterprises. He is the owner of six McDonald's franchises in Philadelphia and Chair of the National Black Association of McDonald's Owners.
* Moss Kendrix Marketer Award - Eugene Morris, Chairman, CEO & Founder, E. Morris Communications. His clients include Wal-Mart, American Family Insurance, Tyson Foods and Illinois Department of Transportation. Mr. Morris is a Board member of the American Association of Advertising Agencies (AAAA).
* NAMD Communicator of the Year Award - Cora Daniels is an award-winning journalist. She is the author of Black Power Inc. She is a staff writer for Fortune Magazine and contributing writer to FSB: Fortune Small Business magazine.
* NAMD President's Award - Moses Brewer, Manager Corporate Relations, Coors Brewing Company. He has directed Coors target marketing and corporate efforts aimed at African Americans for 23 years.
Keynote Power speakers include:
* Dr. Claud Anderson, President, PowerNomics,
* Larry Miller, President, Jordan Brand Nike Corp.,
* Charlotte McKines, Executive Director Marketing Communications, Merck & Co.
* Eugene Morris, Chair, CEO& Founder, E. Morris Communications.
There will also be five marketing seminars during the conference including:
* "Hard To Get Market Research Data: Understanding Black Consumer Subsegments"
* "Marketers Who Know How To Reach The Black Consumer"
* "Financial Services To Build Black Wealth Banking, Financial Planning, & Investments"
* "Health Care Industry and the Black Consumer Market"
* "Black Consumers Drive The Billion Dollar Entertainment Industry"
The conference finale, "Soul of Philadelphia Celebration", will be held at The African American Museum in Philadelphia on Saturday, April 22nd, 2006. at 7:00 P.M. This event will feature live entertainment by the Donald Washington Trio and food provided by Tuxedo Caterers.
NAMD conference sponsors are Nielsen Media Research, Bacardi, USA, Prudential Financial, Merck & Co., Aetna, Symantec, Coors Brewing Company, Seagram's Gin, RJ Reynolds, INTEREP, Black Enterprise Magazine, Allstate Insurance, Turner Construction, Ariel Capital Management, ClearChannel, WURD AM, Philadelphia Tribune, and The Atlanta Tribune.
For more information of the NAMD conference contact Clyde Allen, Executive Director at 908-561-4062 or visit the website at www.namdntl.org
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source:
Clyde C. Allen
Allen and Partners, Inc.
