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KANYE WEST LAUNCHES TRAVEL PROGRAM: Also, watch the video for his new single with Coldplay's Chris Martin.
*The Louis Vuitton Don has a new music video on the streets and a new business venture in his portfolio.
Through his holding company, West Brands, LLC, Kanye West is currently preparing for the launch of Kanye Travel Ventures ("KTV"), "a travel program specifically geared to serve the business and leisure travel demands of Kanye's world-wide fan base," says a press release.
As the program continues to evolve, Kanye fans will be able to customize their trips on the KTV site, www.KanyeTravel.com, including purchasing Kanye concert tickets and other performance-related merchandise and events, at the same time as they are booking their travel reservations.
"While celebrity brand-driven travel programs have been attempted in the past, none have demonstrated long-term viability due to the lack of resources, commitment, and expertise deployed by the management company and the endorsing celebrity," says Neil Abrams, president of Abrams Consulting Group, Inc., a leading travel industry consultancy.
"KTV, however, has been designed with Kanye and his executive team, and his energy and resources have been devoted to this innovative product offering," he continues. "By securing industry expertise, partnering with global reservations systems, and negotiating high-volume discounts with air, lodging and ground transportation suppliers at varied price points, West Brands has assured that the KTV travel experience will reflect Kanye's style and approach to living."
In other Kanye news, the artist has released the video for his new single "Homecoming" featuring Chris Martin of Coldplay. The track is single No. 5 from his third album, "Graduation." View the video below.
"Homecoming" - Kanye West feat. Chris Martin
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