![]() Sat, Sep 6, 2008
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ALPHA KAPPA ALPHA BARBIE MAKES DEBUT: Mattel creates limited-edition dolls to sell at convention this week in D.C.(July 9, 2008)
*Mattel Inc. is making a limited-edition Barbie series based on the oldest black sorority, Alpha Kappa Alpha, and will introduce it this week at the group's biennial convention in Washington D.C. AKA Centennial Barbie, the first Barbie based on any sorority, is outfitted in a pink and green evening gown, matching jeweled shoes and gold jewelry, reports the Chicago Sun-Times. The Mattel doll will sell for $50 through the Barbie Collector catalog, the Barbie Collector.com website and retailers. The sorority will pocket a percentage of the sales.
The limited-edition Alpha Kappa Alpha Centennial Barbie, the first Barbie based on any sorority from Mattel. AKA has inducted about 200,000 members -- including actress Phylicia Rashad, educator Marva Collins and author Toni Morrison -- since its founding at Howard University in 1908. The sorority's other recent corporate deals include the following: · Converse has designed shoes for Alpha Kappa Alpha and five other black Greek-letter organizations and will sponsor a march at the AKA convention. · Chase last year gave AKA more than $100,000 to support an African-American home ownership initiative. · DNA tracing firm African Ancestry Inc. has partnered with the group.
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