May 25, 2013

‘American Idol’ Hits Ratings Lows; Robin Roberts Boosts ‘GMA’

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*It appears as if the addition of Mariah Carey, Nicki Minaj and Keith Urban to “American Idol” did nothing to bring in new viewers. In fact, it’s driving people away. The Fox singing competition continues to tumble in the ratings, logging a third consecutive week of in-season Wednesday lows, according to Nielsen. Among adults 18-49, [...]




Love & Hip Hop: Atlanta, Single Ladies Wrap on Ratings Highs

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*VH1 wrapped its summer season Monday with a one-two ratings punch delivered by “Love and Hip Hop: Atlanta” and “Single Ladies.” [SUBSCRIBE TO EURWEB's RSS FEED] Thanks to the two shows, VH1 was the No. 1 cable network for women 18-49 on Monday nights for 13 consecutive weeks of this summer, according to Nielsen. “Love [...]




Nielsen Finds Hurricane Katrina, OJ and 9/11 Most Powerful TV Moments

World Trade Center (9/11)

*Where were you when Hurricane Katrina happened? Can you remember the morning those planes crashed into the towers? So many people followed these events on television because our hearts went out to those who were directly affected, but many of us held our breath waiting to see if the news anchors would release a grisly [...]




Nielsen Not Happy with Oprah Winfrey’s Twitter Plea

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*Oprah Winfrey has nine million followers on Twitter, and regularly tweets out requests to tune into her one-year-old channel, OWN. But on Sunday night, her pleas crossed a line with the Nielsen ratings company when she tweeted: “Every 1 who can please turn to OWN especially if u have a Neilsen [sic] box,” just as [...]




Obama’s SOTU Ratings Down in Total Viewers

President Barack Obama hugs U.S. Rep. Gabrielle Giffords (D-AZ) before delivering his State of the Union address on January 24, 2012 in Washington, DC.

*Fewer and fewer viewers are tuning in for President Obama’s annual State of the Union address. According to Nielsen, 37.7 million viewers watched Tuesday night’s speech on 14 networks. That was down more than 13 percent compared to last year’s speech, which averaged 42.7 million viewers across eleven networks, notes The Hollywood Reporter. In fact, [...]




Ratings: ‘Good Morning America’ Gaining on ‘Today’

Good Morning America's Robin Roberts visited with Old Hickory residents in Nashville affected by a flood in Aug 2010

*Among the network morning shows, NBC’s “Today” has grown roots at the No. 1 spot in the ratings – but according to the Wall Street Journal, the perennial second place operation at ABC is steadily gaining ground. The “Today” show earlier this year celebrated its 800th week in the top ratings spot. During last month’s [...]




BET Awards Draws 7.7 Million Viewers

Singers Cherrelle (L) and Alexander O'Neal perform onstage during the BET Awards '11 held at the Shrine Auditorium on June 26, 2011 in Los Angeles, California

Singers Cherrelle and Alexander O’Neal perform onstage during the BET Awards ’11 held at the Shrine Auditorium on June 26, 2011 in Los Angeles, California *Sunday’s live telecast of the BET Awards drew 7.7 million viewers, which tops the pairs of eyes who tuned in last year, but came nowhere near the amount who watched [...]




Record Low Ratings for Obama’s Afghanistan Speech

Obama Visits Soldiers At Fort Drum After Announcing Partial Troop Withdrawal, June 23, 2011

*President Barack Obama’s speech about withdrawing troops from Afghanistan on Wednesday was watched by 25.4 million people — making it the smallest television audience for a major speech since he took office, according to the Hollywood Reporter. It was carried live on nine networks, and scored a 16.4 household rating – far lower than his [...]




Last ‘Oprah’ Show Watched by 16 Million

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*When Oprah Winfrey said so long to her daytime audience last month, more than 16 million tuned in to witness history – which averages out to twice as many households than usual. The Nielsen Co. reported today that the May 25 series finale of “The Oprah Winfrey Show” drew 16.4 million viewers, making it her [...]




‘Oprah’ Finale Earned Show’s Highest Audience in 17 Years

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*Early figures show Wednesday’s finale of “The Oprah Winfrey Show” scored its highest audience in 17 years. The Nielsen Co. said Thursday that the final episode delivered a 13.3 household rating in the nation’s metered markets. It was the highest number since February 1994. That’s when an “Oprah” episode called “People Shed Their Disguises” got [...]




Obama’s Bin Laden Speech Draws 56.5 Million Viewers

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*An audience of 56.5 million watched President Obama’s speech announcing the death of Osama bin Laden. According to Nielsen, Sunday’s address was larger than Obama’s recent prime-time addresses, including his March 28 speech on Libya. It was also his biggest audience since election night in 2008. On that night, about 70 million people were watching [...]




Nielsen Study: African Americans Watch the Most Television

african-american family watching TV

*African Americans have the highest rate of total TV usage, according to the Nielsen State of the Media report, which was released on Wednesday and breaks down viewing trends by ethnicity, according to the Hollywood Reporter. In November 2010, when the data was compiled, African Americans used their TVs an average of 7 hours, 12 [...]




Nielsen: Blacks Text/Talk More than Any Other Race

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*New data from Nielsen shows that African Americans average more than 1,300 minutes a month texting and talking, followed by Hispanics at 826 minutes, Asian/Pacific Islanders at 692 minutes, and whites at 647 minutes each month. African Americans, Women, and Southerners were found to talk and text the most in the United States across the [...]




Masters Ratings Increase by 50 Percent

Tiger Woods watches K.J. Choi of South Korea's drive off the sixth tee during the first round of the Masters golf tournament in Augusta, Ga., Thursday, April 8, 2010.

*It appears as if everyone and their mama tuned in to watch Tiger Woods tee off for the first time since his cheating scandal, as ESPN’s coverage of the Masters’ first round on Thursday drew 4.9 million viewers — the highest U.S. audience ever for a golf event on cable television. The total is 50 [...]