*In an interview with Essence.com, Avant is welcoming back old fans and ushering new ones in to his sounds of love and romance on his latest album, “Face the Music.”
For his 2013 R&B return, the singer decided to pay homage to the greatest music of the century via the album title.
“At one point, I think everybody should face the music. It’s also about paying homage to the greats before us,” he said. “There’s a lot of music that’s out right now and it’s like, did you put thought into that? Is it real? Would it be appreciated by the greats? That’s why I wanted to title the album Face the Music.”
Avant admits, he’s grown over the years and his music has matured. So, with this new piece of music, he says faithful fans will see a transformation in him through song.
“From the beginning album to this album it shows so much growth. I have more to talk about. I’ve been in love. I’ve had kids,” he said. “There’s a lot going on. The vocabulary expands deeper. With songs like ‘Gratitude’ it pays homage to what music is itself. Every year you should show growth in your product.”
Check out the full interview at Essence.
*Sade is no conventional singer.
In fact, she surprisingly is inspired by Hip Hop and vice versa. The performer, who has never disappointed fans and even after a decade of missing in action, still knows how to woo the crowd.
Sade and her bandleader Stuart Matthewman, interviewed with Life+Times about what makes the group the group and keeps them going strong.
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As far as keeping things unique and their style untouchable, Sade responded saying her goal is to remain different.
“I don’t want to be a one trick pony,” she said. “I like to leave what we’ve already done behind.”
But in leaving the past in the past, Sade has noticed that the fans have changed. Typically fans grow older with the music style, but she noticed there’s a growing interest with the younger crowd.
And with the youth, she admitted if she could do anything different, she would have reached out to Jay Z.
“If I could turn back time? I would have asked JAY Z to rap on ‘Soldier Of Love’ in 2010. There’s not much else I would change-the mistakes I’ve made have made me grow braver.”
Sade released their “Bring Me Home Live 2011” DVD recently, which serves as something of an ode to their good work and celebration for being on the road again after 10 years.
Check out the full interview here.
*Looks like there is some old school/new school ish brewing between Ice-T and Soulja Boy.
The legendary West Coast rapper explained in a recent interview that hip hop has really gone south, referring to Soulja Boy’s music and specifically his goal to produce a mini-movie remake of “Juice.”
“At some point somebody gotta stop it,” Ice-T said. It’s unclear whether he was referring to stopping Soulja Boy or stopping the beef between the two artists.
However, Ice-T obviously isn’t a fan of the movie remake idea.
“If the masses accept it, it just shows you the state we’re in,” said Ice-T, who clarified that he’s not a hater, but would never try to remake a Tupac classic.
He didn’t mention the Boy’s name but he did share that making it in the industry is a lot easier than when he was coming around.
“It would be easy for me today because it doesn’t really require any backbone or anything that comes from anywhere. If you can sing along with the beat, it’s cool.”
Again, no mention of the “Turn My Swag On” singer, but it looked as if he did take the comments personally.
Perhaps it’s because Ice-T referred to his music as “garbage” back in 2008.
Needless to say the hot headed youngster, yes, Soulja Boy, didn’t waste anytime responding to his elder, ice-T with these disprespectful tweets:
*Avant recently released his sixth studio album, “The Letter,” leading with its first single “Kiss Goodbye.” He says the project is nothing new, but all about real issues from his life.
“When you’re writing a letter you try to put all the juicy stuff inside the letter so that’s what I try to do for my fans, just give them some material,” Avant told Blacktree TV’s Sound Check. “It’s nothing new under the sun but it feels like it’s new to me because it’s coming from myself and it’s different issues that I like to deal with.”
He continued saying this album is his way of being “real honest.”
“Doing this album, it was more like not trying to sound like the previous albums…I got nieces and nephews so I try to figure out what their listening to and I also have to be real honest with myself and my fan base as well because that’s who really hones in and love your music and will go out and purchase your music,” Avant said.
So far, his biggest challenge is reaching the younger audience, but he says he can do it.
“It’s tricky but it’s not…because this new world, they don’t have a set way of things,” he says. “There really accepting…I don’t want to say nonsense, but anything. In doing so you can get them to gradually understand the truth of real music.”
“In sitting down and singing to these young people or getting them to understand the music, then I think we can pull them back into what’s real in music,” Avant says about bridging the gap between his old and young audience. “I’m not saying what there doing is not right, it’s truly right, it’s just I grew up on the Babyface’s of the world…this is how you deal with real life issues.”