May 19, 2013

PepsiCo Parts Ways with Lil Wayne Over Emmett Till Controversy

lil wayne drinking mountian dew

*It’s all over between Lil Wayne and PepsiCo. PepsiCo, the company that makes Pepsi and Mountain Dew soda drinks has announced that it is severing its agreement with Lil Wayne in the wake of his crude reference to civil rights martyr Emmett Till in a song. The company had signed the rapper to to promote [...]




Pepsi Kills Controversial Tyler the Creator Conceived Mountain Dew Ad

mountain dew & goat & odd future1

If we didn’t know better we’d think Tyler the Creator really doesn’t have a clue as to how offensive the Mountain Dew ad he created for Pepsi is. If you haven’t seen it, the ad features a goat named Felicia, an older beaten to the pulp white woman (a waitress) and five black men, including [...]




Beyonce’s Big Announcement? A New Pepsi Ad (Watch)

beyonce pepsi spot

*Beyonce’s big announcement has been revealed, and it’s a new Pepsi ad. The spot, titled Mirrors, features a new song as Bey dances in front of a mirror reflecting multiple incarnations of herself from past videos. [See pic below.] “Embrace your past,” she says at the end, “but live for now.” As previously reported, she [...]




Beyoncé’s Pepsi Ad Revealed

beyonce pepsi

*The rumored Pepsi Beyoncé partnership is actually true. There’s proof the pair have agreed to some terms for an ad campaign that was officially launched Thursday. The singer’s Facebook page revealed a series of pop art photos for the latest Pepsi ad. And in other Beyoncé news, the singer’s name has been mixed up with some financial [...]




Beyonce to Appear on Vogue Cover in March

beyonce and jay z shop

*The March 2013 issue of Vogue magazine will feature Beyoncé on the cover, according to the New York Daily News. The singer reportedly did a shoot with photographer Annie Leibovitz last week for the fashion magazine. The March issue – which marks her second Vogue cover – will be out in late February, following Beyoncé’s [...]




Contest Allows Fans to Share Super Bowl Stage with Beyonce

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*Beyonce’s fans will get a chance to join the entertainer on stage at the upcoming Super Bowl. Pepsi announced Friday that 100 fans will hit the stage when the Grammy-winning diva performs on Feb. 3 at the Mercedes-Benz Superdome in New Orleans. A contest that kicks off Saturday will allow fans to submit photos of [...]




Health Advocates Want Beyoncé to Walk Away from $50M Deal with Pepsi

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*Beyoncé is a superstar with a high demand and a high salary. And Pepsi wants her on their campaign for the tenth year. So they offered her superstar money …  around $50 million. But critics are saying that’s a bit too much. Haters, right? Well the Center for Science in the Public Interest is crying [...]




Video: Pepsi Debuts Nicki Minaj Ad ‘Now in a Moment’

nicki minaj pepsi

*The new Nicki Minaj Pepsi commercial has arrived. The “Pepsi: Now in a Moment” spot, part of her seven-figure endorsement deal with the soft drink brand, was filmed last month in Argentina. It features the rapper/singer getting frozen in the middle of her concert performance before being brought back to life when a couple opens [...]




Photo: Pepsi’s New Michael Jackson Can

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*As previously reported, Pepsi has revived its sponsorship deal with Michael Jackson, partnering with the late singer’s estate to roll out a billion Pepsi cans with a silhouette of Jackson as part of its newly launched “Live For Now” global marketing campaign. PepsiCo has released a photo of the new can, pictured above. The beverage [...]




Pepsi Back in Business With Michael Jackson

Michael Jackson attends a Pepsi press conference February 3, 1992 in New York City. Entertainer Jackson accepted the largest individual sponsorship deal in history from Pepsi-Cola in 1983.

*Pepsi is resurrecting Michael Jackson as a face of the brand after striking a marketing deal with the late singer’s estate. The New York based promotions company The Purchase announced today that it will use the King of Pop’s image for a new global marketing push, reports the New York Daily News. Special edition cans [...]




Nicki Minaj the Face of Pepsi’s New Natural Soda

Mac Viva Glam Party with Nicki Minaj and Ricky Martin

*Pepsi is going hip with its new advertising initiative. The soda company has grabbed Nicki Minaj to be their new face for a new product. (Are you a fan of EURweb? Like us on Facebook or Follow us on Twitter.) The rapper is getting ready to release her second album and hasn’t even reached her [...]




Video: Preview Melanie Amaro’s Super Bowl Pepsi Spot with Elton John

melanie amaro

*While you’re watching commercials during the time outs in the big game today, be on the lookout for “X Factor” champ Melanie Amaro who stars with Sir Elton John in a Pepsi Commercial. The royal-themed spot features John as a king waiting to be entertained. Naturally he’s he’s bored to death with the contestants until [...]




Pepsi to Distribute 50 Cent’s Energy Drink

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*50 Cent took to Twitter Monday (Jan. 2) to announce a partnership with Pepsi to distribute his energy shot, Street King, reports Billboard. “I did a deal with Pepsi to distribute streetking its gonna be every where buy a bottle feed some one in need,” 50 Cent tweeted. As previously reported, the hip-hop mogul launched [...]




Audio: Judges Say ‘X Factor’ Will Be ‘A Game Changer’

(L-R) Nicole Scherzinger, Simon Cowell, Paula Abdul and Antonio L.A. Reid at the World Premiere Screening of "The X Factor" at the ArcLight Theatre, Hollywood, CA.(Sept. 14, 2011)

*Here’s everything you need to know about Fox’s singing competition “The X Factor” before it’s US premiere on Wednesday: As previously reported, former “American Idol” judges Simon Cowell and Paula Abdul are together again at the judges’ table, joined by record executive Antonio L.A. Reid and singer Nicole Scherzinger, a former judge on NBC’s “The [...]




Slippin Into Lawsuits: Funk Band War Sues Pepsi (Video)

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*Members of the original funk/rock band War is going after PepsiCo in court claiming the soft drink maker used their song “why Can’t We be Friends” in a new commercial without their approval. Even if PepsiCo and its agencies got rights from the music’s publishers or anyone else who owns the work, attorney Ken Freundlich [...]